REDISCOVERING THE SAWYER SOLUTION: BUNDLING RISK FOR PROTECTION AND PROFIT
Author: Jeffrey W. Stempel
One of the fascinating, but disheartening aspects of history is the manner in which some persons or events are continually trumpeted, even if overrated, while others are too quickly forgotten. Everyone knows about Bunker Hill, but the Battle of Saratoga was more important in turning the American Revolution in favor of the colonies that would become the United States. Generals George Smith Patton, Jr. and Douglas MacArthur continue to survive in everyone’s collective memory, while George C. Marshall, and increasingly his Marshall Plan that essentially saved post-War Europe, are often overlooked. Babe Ruth remains a household name, while Lou Gehrig is most associated with a terrible disease, even though Gehrig was a comparably valuable baseball player.